Today, it is impossible to underestimate the power of Facebook. With over 500 million users, thousands of company pages, applications and events, it can become a marketing powerhouse if used properly. We will help you discover the power of Facebook as a social marketing tool. In this session, we will go well beyond establishing a company page, we will cover the following topics:

• Building a custom Facebook page
• Promoting your Facebook page 
• Facebook advertisements
• Navigating through Facebook applications
• Running promotional contests
• Promoting events

This is a comprehensive seminar on Facebook marketing that is part of InfoTrust's successful Breakfast and Digital Marketing Series. We will go well beyond the basics of Facebook page building and will focus on building custom Facebook pages and growing an avid Fan base. 

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